Aegon UK Artistic Installations

A series of artistic installations were commissioned as part of the evolving Aegon brand environment. I was responsible for both designing the pieces and preparing in-situ visualisations to demonstrate how they would function within physical spaces. Working beyond the constraints of the formal brand guidelines, I explored Aegon’s core visual assets, including brand shapes, colour palette, photography library, and existing illustration suite, in a more expressive and contemporary way.

The brief required three-dimensional thinking in selected areas, translating flat graphic elements into spatial solutions. This included concept-led pieces such as a perspective-inspired installation that shifts depending on the viewer’s position, and a 3D extruded timeline designed to bring depth and physical presence to key milestones. Each concept was developed into realistic Photoshop mockups to communicate scale, placement, and impact, enabling stakeholders to assess the work confidently prior to production.