… is a Senior Multi-Disciplinary Designer with over 15 years of experience in the industry, specialising in Motion, Environmental, and Editorial Design.

A digital graphic with three connected circles of varying sizes on a blue background.

Motion Design
& Videography Reel

Motion & Videography

A curated collection of motion graphics and video content created over five years at Aegon UK, showcasing a range of styles, techniques, and applications across brand, editorial, and environmental projects. The reel demonstrates versatility, creative storytelling, and the evolution of the Aegon visual identity in motion.

A vertical poster promoting pension advice services, with a man wearing glasses adjusting them, and text reading 'Get Geeky About Your Future' with additional details and a QR code at the bottom.

A bespoke design system was created for Pension Geeks, building on elements of their existing visual identity to promote the brand at a key event. The system was designed with flexibility in mind, allowing it to evolve into a potential full rebrand in the future.

Collection of open magazines or brochures featuring various images and articles, laid out on a reddish-orange surface. The magazines include photos of people, some in outdoor settings, and graphical content such as pie charts.

Aegon Brand
Editorial Refresh

Editorial / Brand Design

Following the environmental redesign and brand launch, all editorial assets were reimagined to align with the new visual identity. The refreshed materials feature consistent typography, vibrant brand colours, and layouts that reflect Aegon’s modern, people-focused ethos.

An illustration of a woman walking a dog while pushing a green stroller, with a sun, clouds, and a partly cloudy sky in the background.

Aegon Brand Illustrations

Illustration / Visual Identity

A series of adaptable black-and-white illustrations were developed to complement the new Aegon visual identity. Designed to be versatile, the illustrations can be recoloured as needed, maintaining brand consistency across a wide range of applications while allowing flexibility for different contexts.

Interior of an office with a green textured wall, adorned with four geometric wall panels and the word 'Aegon' in large green letters.

Aegon Environmental Wayfinding

Environmental / Spatial Design

As part of the Aegon UK rebrand, the wayfinding system was designed to reflect the brand’s vibrant identity. Each sector of the building features bright, bold colours, geometric forms, and photography centered on people “Living their best life,” creating an engaging and intuitive navigation experience.

An outdoor courtyard with wooden picnic tables, a green lawn with small trees, and a modern building with large windows under a partly cloudy sky. Text overlay says 'live your best life.'

Aegon UK Brand Launch

Brand Activation / Print & Merchandise

Following the full-scale company rebrand, the rollout of the new visual identity across the Edinburgh, Witham, Peterborough, and London offices was supported with a series of print assets and merchandise. These materials complemented event stands and brand activation areas, reinforcing the refreshed identity and creating a cohesive, engaging launch experience across all sites.